Blog
Perspectives from the field
Guest posts from operators, agencies, and thought leaders across B2B tech.
Word Error Rate: The Number Behind Every Voice AI Accuracy Claim
An explainer on word error rate, the metric that determines whether a contact centre's voice AI actually understands callers, and why the number a vendor shows in a demo rarely matches what happens on a real phone line.
Bhavika J
India Opens Its Remittance Rails as a Record Foreign Stake Lands in an Indian Bank
The RBI loosened rules on bank-fintech remittance tie-ups and cleared Emirates NBD's roughly $3 billion stake in RBL Bank in the same week that global investors backed issuer-processor Paymentology with $175 million, pointing to two different bets on where payments infrastructure value sits.
Bhavika J
Open Semantic Interchange, Explained: One Metric Definition for BI and AI
A plain look at Open Semantic Interchange, the vendor-backed effort to make "revenue" mean the same thing across every BI tool and AI model touching a company's data.
Bhavika J
Account Scoring, Explained: How CRMs Decide Which Companies Are Worth Chasing
A practical look at how account scoring works inside modern CRMs, why it differs from scoring an individual lead, and where the models break down for SDR and AE teams.
Bhavika J
AWS Adds Oracle to Its Multicloud Interconnect. Azure Is Still Waiting.
AWS opened a preview connecting its network directly to Oracle Cloud Infrastructure this month, extending a private, flat-rate link it built with Google Cloud in April, while Microsoft Azure has yet to join.
Bhavika J
FTC Bars Kochava From Location Data Sales as Martech Hits Peak Product Count
The FTC's Kochava settlement, a flat martech landscape report, and Hightouch's $150 million raise together show where marketing data governance and platform investment are actually heading in May 2026.
Bhavika J
Microsoft's May Patch Tuesday Fixes Critical SharePoint RCE, No Zero-Days
Microsoft's May 2026 security update fixed 120 vulnerabilities, including a critical SharePoint Server flaw and two Word bugs triggered from Outlook's preview pane, without patching a single actively exploited zero-day.
Bhavika J
Subquadratic's $29M SubQ Model Claims 1,000x Efficiency, Researchers Push Back
A Miami startup raised $29 million and shipped an LLM built without standard transformer attention, and the AI research community immediately split over whether its efficiency numbers hold up.
Bhavika J
Akamai's LayerX Deal Ends the Browser Security Line Item
Akamai's $205 million purchase of LayerX is the third platform vendor in four months to fold an independent browser security startup into its existing security suite, and it changes what buyers get to choose separately.
Bhavika J
A Year Into the De Minimis Shutdown, Retail's Supply Chain Still Hasn't Settled
One year after the US closed the de minimis loophole for Chinese imports, Amazon's earnings commentary and the EU's own parallel shutdown show the disruption is still working through the system rather than resolving.
Bhavika J
RFQ Automation in E-Sourcing: What Changes and What Doesn't
A look at how e-sourcing platforms automate the RFQ process, where the time actually gets saved, and what still requires a buyer's judgment.
Bhavika J
Almanac Health Raises $10M Seed for Point-of-Care Clinical AI
Physician-researcher Cyril Zakka's Almanac Health raised a $10 million seed round led by F-Prime to build an EHR-integrated clinical AI platform validated against peer-reviewed evidence at academic medical centers.
Bhavika J