Blog
Perspectives from the field
Guest posts from operators, agencies, and thought leaders across B2B tech.
Row-Level Security, Explained: How Snowflake, Databricks and BigQuery Differ
A look at how the three major warehouse platforms let one physical table serve users with different access rights, and where the mechanics diverge.
Bhavika J
Trump Order Opens Fed Payment Rails to Fintechs as RBI Curbs Recovery Agents
A White House executive order pushing the Federal Reserve to open payment access to fintechs, and a new RBI draft restricting how lenders chase overdue borrowers, show two major regulators moving in opposite directions in the same week.
Bhavika J
Digital Sales Rooms, Explained: The Workspace Buyers Actually See
A look at digital sales rooms, the shared online workspaces now sitting between CRM and the buyer, and what to check before adopting one.
Bhavika J
Google Cloud Suspended a Major Customer, Then Raised Egress Prices
In the same month Google Cloud doubled peering egress rates without an opt-out, it also suspended a paying customer's production account with zero advance notice, and the two events are pushing platform teams to treat hyperscaler dependency as an operational risk rather than a procurement decision.
Bhavika J
Publicis's $2.2 Billion LiveRamp Deal Puts Rival Agencies' Data Under One Roof
Publicis Groupe's all-cash acquisition of LiveRamp hands one holding company control of the identity infrastructure that competing agencies and CDPs depend on, and rivals are already pushing back.
Bhavika J
Microsoft Defender Hit by Two Actively Exploited Zero-Days
Microsoft disclosed and patched two Defender vulnerabilities already under active exploitation, a privilege-escalation flaw and a denial-of-service bug, prompting CISA to set a federal patch deadline of June 3, 2026.
Bhavika J
Publicis's $2.2 Billion LiveRamp Buy Ends Ad Tech's Neutral Layer
Publicis Groupe's $2.2 billion agreement to acquire LiveRamp turns a vendor that agencies trusted precisely because it was independent into a subsidiary of one of their direct competitors, and buyers are already rewriting their exit plans.
Bhavika J
OpenAI, Anthropic and Meta Race to Solve AI's Deployment Gap
In a two-week span, OpenAI, Anthropic, Meta and Dell each moved to put engineers directly inside enterprise customers, betting that the barrier to AI adoption is no longer the model but the installation.
Bhavika J
Amazon's 30-Minute Delivery Push Is an Infrastructure Bet, Not a Speed One
A weekend look at Amazon's expansion of 30-minute delivery to dozens of U.S. cities this week, and what its dark-store model says about where quick commerce is actually headed.
Bhavika J
Purchase Order Automation: What It Actually Speeds Up, and What Still Needs a Human
A look at which steps in the purchase order process software can actually remove, and which ones still require a person to make a judgment call.
Bhavika J
Forus Raises $160M at $1B Valuation to Automate Prescription Access
Forus, an AI platform that automates prior authorization and prescription fulfillment for doctors, raised more than $160 million in a round that values the company at $1 billion.
Bhavika J
Slovakia Finalizes Pay Transparency Law as Most of the EU Stalls
Slovakia has finished transposing the EU Pay Transparency Directive into national law while most other member states remain behind schedule ahead of the June 7 deadline.
Bhavika J